Paulina Mendoza with P as in Purple

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Paulina Mendoza with P as in Purple

I’ve known Paulina Mendoza since we where together in 8th grade. I was Paulina’s first friend when she moved to El Paso from Mexico. I thought she was nice and therefore we should be friends. We practically have our middle school friendship transcribed in a notebook that we used to pass around between classes. 

Paulina has always been different. She always stood out. I think it's the fact that she wasn’t from El Paso. She had a different point of view on life and she was always sincere and blunt when giving advice. I like that about her. She sees the world in a very honest way and she isn’t afraid of communicating her thoughts about anything. She is smart, creative and extremely talented. I am lucky to have met her so young and to have been able to work with her throughout the years.

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I think it all started when we partnered in our science class to make a presentation on Darwin. We bought foam letters and made our presentation board the best in the class (or so we thought). Five years ago it continued with an impromptu photo shoot in her house with friends. Why? Because we where bored and wanted to be cool. Have cool photos because why the heck not? Years later, we continue to collaborate in each other projects or just making random footage of us improvising with wigs. 

We haven’t always lived in the same place. She left, then came back, then we both left, then I came back, then she came back, then she left and years later we meet again in San Marcos, TX. It has been three years of seeing how we both continue to grow in all senses, and I get to see how she evolved into the amazing artist that she is today. 

I am telling you guys. She is the real deal. She has ideas coming out of her rear end every five seconds and she is so smart that you can never have a boring conversation with her. Asking her to be on my blog where I feature brilliant and talented minds was a no brainer… 

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Tell me a little bit about yourself (I probably know everything but the public doesn't). 

I can’t pronounce my name in English, that’s where the p and in purple came in. I like rain. And m&m’s. Your face. movies. coffee even though I shouldn’t drink it. ice ream. touching stuff. food. pillows. music.

You’ve been a creative person for most of your life. At what point did you know you chose to study Photography?

It was not my first choice as a major in college, even though I’ve always been fond of the camera. I guess I decided for Photography after an epiphany, one of those existencial crisis that everyone has at least once a day. After starting the program I felt I had made the right choice.

You’ve ventured in different mediums. What are they and which are your favorite? Why?

I think it is important to find the appropriate medium for whatever idea you might want to explore. Of course my main one if photography but I’ve had the opportunity to work with video and painting. I want to dive into sculpture because I feel like installation pieces are calling me.

What has been your favorite project that you’ve worked on? Why? 

My thesis project. It might have been the circumstances in which it was executed but I had a lot of fun doing it. Mainly because I got to do whatever I wanted in front of the camera and see how much I could push it in an art context. It proved to me once more that it does matter where you present your work.

You have a deep fascination with voyeurism and exploring different characters (We’ve Met Before, Haven’t We?). What is it that attracts you to explore this characters?

Yes, that was my thesis project! I have a deep fascination with cognitive psychology. I don’t know if its a result of being an observer or being an observer is a result of that interest, but I like to believe I’m good at figuring people out. This project was also a way to be able to relate myself to everyone else.

You have talked about redefining Feminism. Can you tell us a little bit about that?

Yes, I do have a dislike for the way it is approached now a days. I’m actually working with this very intelligent very brilliant friend, Caro Stone. We both come from different perspectives but I feel like we have a very similar interest in the subject.

What projects are you working on right now?

Aside from the project with Caro Stone, I’m doing some pantings and videos right now. I’m also interning at The Museum of Human Achievements, a place with a terrific vision and full of amazingly intelligent artists. I do have a job in which I get to put into action my marketing abilities. I’m part of a renowned company that serves to satisfy the public’s necessities by offering them the means to have a visual outside of their personal space. I also decorate people’s identity. (I sell windows and paint faces).

Who or what inspires you the most?

When you find it impossible to sleep everything seems fascinating. 

Can you give one piece of advice for the readers?

Yes.            [If you want the advice.... You can contact her at www.paulinamendoza.com]

How To Critically Approach An Adult Recreational Video Excerpt

Keep posted for an upcoming timeline of our collaborations throughout the years. 

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Krystal Perez

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Krystal Perez

I have a lot of talented friends that inspire me in every way, some of them already graduated and are working in their fields, others have moved away to pursue their dreams, or they are still here finishing with their degrees and making work. 

I decided that I would be doing a very informal interview and ask them to share their story with me so I could share it with you and show you how talented they are. So if you appreciate good art and want to read about the during and after of college for us creative people I am going to be updating this blog with amazing and talented artists and designers so they can give us a little insight and maybe advice that we can all benefit from.

My first featured artist is my very talented friend Krystal Perez. I met her during my first thesis class a year ago, where she was finishing her own thesis. When I saw Krystal's photographs, I was mesmerized. I had so many questions on how she managed to capture such beautiful images that I now want to share with you. 

When did you decide to be a photographer?

I have always been interested in photography since I can remember. When I was little, I would run around with a film camera and take pictures of everything. I had a whole box of point
shoot cameras! Fast forward to college, I was originally a history major and it wasn’t until the second half of my freshman year that I wanted to make a career with photography, and I’m
so glad I did.

What type of photography do you do and where do you find the inspiration for your work?

I mostly do landscape photography. I have always been obsessed with trees and anything green. As for inspiration, I find that through my friends. Seeing them succeed and make beautiful pieces of art not only makes me excited for them but also pushes me to do the same.

What do you feel is the most challenging thing about photographing what you do?

I think the most challenging thing is getting the mirrors to cooperate with the concept I am trying to get across. Just this past year, I have broken many mirrors and torn up my hands with cuts. I probably have earned bad luck for the next 50 years with this project!

Can you tell us a little bit about your process?

I really do a lot of thinking with what I want the outcome of the photograph to look like. I try to think of different ways I can transform the landscape with the use of mirrors. I think, “How can I create different images while using the same object?” “Do I want to build something geometrical or go for something more intricate and flat.” A lot of my process also comes from trial and error. It’s not until I get to the site where I can really play around and create something amazing. 

You were born in Texas and you just moved to California. Where do you see your work going, now that you live in a different state?

I made this big move because I wanted to start all over. I’m excited to be ‘the new girl’, and prove to myself that I can do this. Of course, I hope that my projects and myself as an artist will evolve even more and that I will become a well-known LA artist. 

What differences have you seen between Texas and California in the art scene?

The main difference is that there are more ways you can get involved with the art community. If one gallery isn’t exactly your cup of tea, there are plenty more to choose from. Just this past weekend there were 40 different openings!

What are you working on right now?

I am still continuing the project I did for my thesis in senior year of college. When you look at a photograph, or a mirror, what you see is thought to be real. Their purpose is to present or reflect a true image. However, when the two are combined, a disruption occurs and that process gives me the control to challenge the ability to faithfully represent reality. I am interested in this disruption because I want to challenge the typical view of landscapes and the cameras expected role of representing them. I have been very pleased with the outcome and love seeing how the project has grown. I can’t wait to see what the next year brings.

If you want to check out more of her amazing work you can go to her website here.

I forgot to mention that she has also worked with video and they are so mesmerizing. I'll leave my favorite here for you guys to watch.

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InterCidade Fall 2014 Photos

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InterCidade Fall 2014 Photos

During the summer I worked with Mariana Arellano, founder and owner of InterCidade

InterCidade is an online destination for sexy yet comfortable, vivid, and beautifully crafted styles, complemented with decorative jewelry.

I worked with the founder in making a stronger social media presence, and doing research for possible collaborations. Helping with some graphics and photographs. 

Check out the website and see the beautiful brands InterCidade is selling. 

I'll leave you with my favorite photos for the Fall 2014 collection that I took of our go-to model Andrea before coming back to Austin. 

Top: DJEEG'N Sweater: Carlos Miele Pants: Rodika Zanian

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